Long Plank Flooring

Website Upgrade And Ecommerce Implementation   


From analyzing your web presence, we can report the following findings:

1. The current website requires updates to appear and function professionally, including but not limited to

  • Adding an SSL certificate 
  • Page speed optimization
  • Image optimization 
  • mobile responsivness improvements
  • Implementation of search engine optimization elements such as meta tags and a sitemap

2. The best solution to implement ecommerce functionality with the current site would be to utilize Woocommerce alongside professional plugins, implemented with a well planned user workflow. 

Recommended Scope Of Services

Based on our analysis of your website and digital presence, we recommend the following services. 

Website Upgrade

For the benefit of creating a sustainable, scalable, secure, long term web presence with a modern user experience and functionality, we will upgrade longplankflooring.com. This upgrade will include the current two pages as well as the creation of a blog, and an about page. 

This site will include but not be limited to the following functionality.


Responsive Design

The design we create will be responsive (also known as smartphone and tablet friendly), meaning the website will respond to the user’s behavior and environment based on screen size, platform and orientation.  As the user switches from their laptop to iPad for example, the website will automatically switch to accommodate for resolution, image size and scripting abilities. The website will have the technology to automatically respond to the user’s preferences.


Onsite SEO

We will build the site using the most current search engine friendly principals. We will optimize all available elements sufficiently so that your website can be found and indexed by search engines such as Google. We are uniquely positioned to offer this service having developed SEO strategies for both established and emerging sites across a wide variety of industries.


Conversion Architecture

In order for your site to convert the highest possible amount of leads, its important to create the most seamless experience possible for users submit their information to become a lead. Testing different headlines, content, offers and available forms of communication is the best way arrive at the highest possible conversion rate.  



We will set up a complex, dynamic tracking system that will allow us to understand how people are moving through the site and what we should adjust for the best conversion rate possible.



Website performance such as page speed and responsivness contribute to the effectiveness of your website and ability to convert leads. 


Cross Browser Compatibility

Cross browser compatibility ensures that the design works properly and that its appearance is error free and functional in all major browsers. We will create this design for use in recent versions of Firefox, Chrome, Safari, Internet Explorer and Edge.

E-commerce Implementation

Using Woocommerce, we will create a streamlined, functionality rich e-commerce store that offers your customers an ideal shopping experience with an expedited checkout process. Users will have the ability to choose between multiple checkout options to avoid fees on large orders, or use the payment method of their choice.  

The site will include a user friendly, powerful control panel for your team with industry leading analytics and integrations with the industries most powerful platforms.      

Budget: $5200

(current client referral discount of 30%)

 50% due upon signed contract, 50% due at launch

Expected Timeline: 3 to 6 weeks